Last updated: June 2026 — James Whitfield, Mcvg
This page explains the commercial relationships that exist between Mcvg (mcvg.org) and the online casino operators featured across this website. We believe in full transparency, and we encourage every visitor to read and understand this disclosure before using any links or recommendations found on our site.
Mcvg is an independent casino review website operated by James Whitfield and based in Great Britain. The site publishes in-depth reviews, comparisons, and recommendations focused on new online casino platforms launching in and available to players in the GB market. All content published on mcvg.org is produced or directly overseen by James Whitfield.
Mcvg participates in affiliate marketing programmes operated by a number of licensed online casino brands. This means that when you click certain links on mcvg.org and subsequently register an account or make a qualifying deposit at a casino operator, Mcvg may receive a commission or other financial compensation from that operator.
This is a standard and widely used commercial arrangement within the online gambling industry. The commission we receive comes at no additional cost to you — you pay the same amounts you would by visiting the casino directly.
An affiliate link is a tracked URL that identifies Mcvg as the referring source when you visit an operator's website. These links contain a unique identifier that allows the casino operator to attribute your visit to us. If you complete a qualifying action — such as registering and depositing — the operator pays us a referral fee.
The existence of affiliate relationships does not influence the editorial content published on mcvg.org. James Whitfield maintains complete independence when writing reviews, ratings, and recommendations. Operators cannot pay for positive coverage, request that negative findings be removed, or otherwise alter the outcome of a review.
Casinos that generate affiliate revenue for Mcvg are held to the same rigorous standards as those that do not. If an operator fails to meet our criteria, that will be reflected honestly in the published review regardless of any commercial relationship.
Every review published on mcvg.org is based on a structured assessment process developed by James Whitfield, drawing on extensive experience evaluating online gambling products in the GB market. Each casino is assessed across the following core criteria:
Scores and verdicts are assigned based solely on these findings. James Whitfield's goal is to provide GB players with accurate, trustworthy information that helps them make informed decisions.
In accordance with the guidelines issued by the Federal Trade Commission (FTC) regarding endorsements and testimonials, Mcvg discloses all material connections to the brands featured on this website. The affiliate relationships described on this page constitute such a material connection, and this disclosure is provided to ensure you can evaluate our content with full knowledge of those relationships.
If you have any questions about our affiliate relationships or how our reviews are produced, you are welcome to contact James Whitfield directly through the contact page on mcvg.org. We are committed to transparency and will respond to all genuine enquiries promptly.
Last updated: 2026 — Mcvg (mcvg.org)